5 Simple Steps to Get the Word Out About Your Outdoor Movie Event

Posted by Paul Murray on Monday Sep 2, 2013 Under Tips

Advertising Outdoor Movie Night

You have taken the time to plan all of the details for your outdoor movie event. You have picked the perfect venue, a great movie and a reliable event production company. You have thought of everything, right? What about advertising? You can plan the perfect outdoor movie event, but if only a few guests show up, all of your planning will not have been worth the effort. Marketing your outdoor movie event is a crucial planning step. Here are 5 simple steps to get the word out about your outdoor movie event.

Create Flyers

Flyers are a great way to advertise an outdoor movie event. Flyers can be hung up at the movie location and around the community and they can be distributed to potential movie-goers. If your event is at a school, for example, hang flyers in prominent areas like the office and send them home in students’ backpacks. In addition to making a nice looking flyer, be sure to include all of the essential information like movie title and the time and location for your event.

Press Releases

Press releases are another good way to promote your event. Send press releases to local newspapers and bloggers to get the word out to as many people in the community as possible.

Social Media

Social media can be a great marketing tool. Use social networking sites like Facebook and Twitter to reach out to a lot of people at once and get them all of the movie event information. If possible, begin advertising this way a few weeks in advance and post occasional reminders as the date approaches. Social media users typically check their accounts often, so reminders on this platform are very effective.

Encourage Members to Bring a Friend

Encourage members of your organization or company to bring a friend to the event. Whether you are a company, a church, a school or even the local parks and recreation department, you can encourage employees and members to spread the word and bring guests to the event. This is a simple way to bring in a few more guests.

A Banner

Create a banner to a hang up at your event location. Anyone who visits the location during the time leading up to the event date will know about the movie event when they see the banner. Make your banner eye-catching, and, just like with a flyer, be sure to include all of the essential information to make it simple for anyone who wants to attend.

Without guests, your outdoor movie event cannot be a success. As you plan, be sure to include some solid marketing strategies. These tips won’t take too much time or effort, but will go a long way towards achieving a higher turnout.

All Rights Reserved
Southern Outdoor Cinema, LLC

__________________________________

About Southern Outdoor Cinema

Southern Outdoor Cinema takes the stress and guess work out of hosting a movie theater-quality event outdoors and under the stars. Southern Outdoor Cinema doesn’t just rent movie screen equipment, but instead we share nearly a decade of movie event production experience with our clients to help them produce outdoor movie nights that are extraordinary. For a free consultation contact Southern Outdoor Cinema at www.SouthernOutdoorCinema.com

Tags : , , , | Comments Off on 5 Simple Steps to Get the Word Out About Your Outdoor Movie Event

Creative Ways to Raise Money For Your Outdoor Movie Night

Posted by Paul Murray on Wednesday Aug 28, 2013 Under Tips

Outdoor Movie - Atlanta If you are considering an outdoor movie event at your school this year, there will be some planning involved to make the event a success. You will, of course, need to choose an equipment provider, select a movie, pick a date and a location, and get the word out to students and parents about the event, but what about paying for your movie night? Coming up with the money to fund special events is always an issue for PTA and PTO groups. Here are some creative ideas to fund a special outdoor movie night at your elementary school.

1. Pre-sell Meals

A Friday night movie night at school can be a great bonding experience for students and their families, but busy schedules can make it difficult for some families to attend. Parents coming home from work, turning around and coming right back out to the school for the movie event will not have time to make dinner. Offering pizza or hot dog packages is a great way to encourage more families to attend and to raise money for event production costs.

2. Silent Auctions

A silent auction, featuring items donated by local businesses, is a fun way to involve the community in your event and raise money. Many local business will be happy to support the school and will welcome the advertising opportunity. The silent auction table also offers something for parents to do before the movie begins.

3. On-Screen Sponsor Ads

You can also offer local businesses the opportunity to purchase on-screen advertisement space. Before the movie starts, show ads of the participating businesses, just like in the movie theater. Family-friendly restaurants, children and family activity centers, and local stores where parents and families might shop are good choices when it comes to selecting businesses for on-screen advertisements.

Family events are important for creating a positive school atmosphere. Young children like bringing their parents to school, showing them around and introducing them to their friends. Putting on special events takes money, though, and it can sometimes be difficult to raise the money needed to cover the costs of extra school events. These creative ideas for covering outdoor movie event production costs are a good place to start. Raising money in ways that can also increase convenience for families, like selling meals for the event, is a win-win. Use these ideas as a starting point and take your school’s families and culture into consideration as you decide what will work best at your school.

All Rights Reserved
Southern Outdoor Cinema, LLC

__________________________________

About Southern Outdoor Cinema

Southern Outdoor Cinema takes the stress and guess work out of hosting a movie theater-quality event outdoors and under the stars. Southern Outdoor Cinema doesn’t just rent movie screen equipment, but instead we share nearly a decade of movie event production experience with our clients to help them produce outdoor movie nights that are extraordinary. For a free consultation contact Southern Outdoor Cinema at www.SouthernOutdoorCinema.com

Tags : , , , | Comments Off on Creative Ways to Raise Money For Your Outdoor Movie Night

3 Things To Consider When Picking A Movie For An Outdoor Movie Event

Posted by Paul Murray on Monday Jul 22, 2013 Under Tips

Movie Projector You want to host an an outdoor movie event that will attract along of guests. Choosing the wrong film and movie goers will not show up at your event making it your special event a flop. Here are three things you must consider when picking a movie for your next outdoor movie event:

1. Know The Rating of the Film
When it is time to pick a movie for your outdoor movie event, you should have determined what demographic you are catering to. Is your event for families, adult couples or teenagers? When picking a title to show, consider the rating system by the Motion Picture Association of America or MPAA helps provide advance information about the content of movies.

The current Movie Rating System includes:

G:General Audiences. All Ages Admitted. A G-rated motion picture contains nothing in theme, language, nudity, sex, violence or other matters that, in the view of the Rating Board, would offend parents with young childen

PG — Parental Guidance Suggested. Some Material May Not Be Suitable For Children.

PG-13 — Parents Strongly Cautioned. PG-13 — Parents Strongly Cautioned. Some Material May Be Inappropriate For Children Under 13

R: Signifies that the rating board has concluded that the film rated may contain some adult material.

Prior to 1984, the MPAA did not have a PG-13 rating to choose from. Films that were given a PG rate in the 19070’s and early 1980’s such as Jaws Gremlins and Raiders of the Lost Ark, would be labeled with a PG-13 by today’s standards.

2. Know The Length Of The Movie To Be Shown
Most DVD boxes today state the running time of the movie. The running of the credits are included in the run time so you can subtract 5 minutes off for that. During summer outdoor movie events, when the days are long, movies may not get started until 9pm by most equipment provider. A movie with a runtime of 2 or more hours will have your guests and staff staying at the venue until a late time. In towns and cities with sound ordinances, a long film may violate your local government’s restrictions.

3. Know The Image Quality Of the Movie
Preview the movie you want to show at your open air event. Is it bright and colorful or dark and filled with night scenes? A film that had dark imagry such as the latest Harry Potter or The Dark night films use filters to create a dreary effect. Most outdoor equipment rental companies will not have the right equipment to display a dark film so that it can be seen well on the inflatable movie screen.

For these reasons, I would recommend that you work with a professional outdoor movie equipment provider and not a company that adds-on movie screen rentals to their existing services such as a dj or bounce house business. Professionals that specialize in outdoor movie event productions will be familiar with movies and their content which will contribute to your event’s success.

Now, if you are looking to host an outdoor movie event in the South that is stress-free to organize and will be a big hit, contact Southern Outdoor Cinema of Atlanta. At Southern Outdoor Cinema, we don’t just rent movie screen equipment, but instead we share nearly a decade of movie event experience to help our clients produce outdoor movie nights that are extraordinary. You can find us on the web at www.SouthernOutdoorCinema.com

All Rights Reserved
Southern Outdoor Cinema

Tags : , , , | Comments Off on 3 Things To Consider When Picking A Movie For An Outdoor Movie Event

Gathering Feedback About Your Outdoor Movie Event

Posted by Paul Murray on Wednesday Aug 22, 2012 Under Tips

You have spent a lot of time planning your outdoor movie event and now the big night is here. It is satisfying to see the results of all of your hard work and planning, and you are probably ready to sit back, relax and enjoy the event. Just don’t forget about one last important step: gathering feedback about your outdoor movie event.

Why Gather Feedback?

Collect feedback from attendees and use the information to make future endeavors memorable. Feedback from the audience, whether it is positive or negative, is a great way to understand the expectations of audiences. Outdoor movie events require more than just an investment of time, they also require an investment of money. Feedback helps to ensure that the events you organize produce the highest returns on your investment. Finally, feedback is a simple way to collect information on the demographics of attendees; this information can be used to sell sponsorship for future events. (Click here to tweet this.)

How to Collect the Information

There are several ways to collect information. First, try setting up a booth or table at the event. Try offering an incentive to encourage participation, like the chance to win a prize. You could also elect a worker or volunteer to walk around at the event and ask one or two questions.

If you prefer to give attendees the chance to provide feedback after the event, you could use e-mail, phone or the event website. Set-up a registration table and gather e-mail information to send an online survey, or make an announcement inviting guests to call and take the survey by phone. If your event has a website or Facebook page, post a survey there.

What Information Should You Gather?

It is important to collect the right information; data that can be used to improve future events. Here are some ideas for helpful information to gather using your survey:

  • Did they like the movie?
  • Who came to the event with them? (family, friends, kids)
  • Demographics
  • How did they hear about the event?
  • Venue
  • Food
  • Entertainment

Make sure the time and money you put into your outdoor movie event or events is well spent. The information you can gather from attendees following your movie event is helpful in many ways. Use these tips to collect the right information from as many guests as possible.

All Rights Reserved
Copyright 2006-2012
Southern Outdoor Cinema

###

Want to use this article on your website or your own blog? Here’s what you MUST include:
Southern Outdoor Cinema is the largest producer of high quality outdoor movie events in the country. We don’t just rent inflatable movie screens. Instead SOC shares nearly a decade of expertise with our clients so that they have an EXTRAORDINARY outdoor movie event which is EASY and STRESS-FREE to organize. To begin planning your outdoor movie event contact Southern Outdoor Cinema at www.SouthernOutdoorCinema.com or visit our Facebook page at www.facebook.com/SouthernOutdoorCinema for daily outdoor movie tips.

Tags : , , | Comments Off on Gathering Feedback About Your Outdoor Movie Event