Selling Food at an Outdoor Movie Event

Posted by Paul Murray on Wednesday Jun 27, 2012 Under Tips

A concession stand makes a perfect addition to an outdoor movie event. People typically like to snack while watching a movie, so selling food can be a great way to raise money at your event. If you wish to sell food at your movie event, you have two options: set up and run the stand yourself, or hire a company.

First, let’s look at setting up a stand yourself. The main advantage of doing it yourself is that you will enjoy a greater profit. The main disadvantage is that this option will require more work and planning.

Here are some tips for choosing the right foods and drinks:

  • Purchase candy and drinks at warehouse stores
  • Buying in bulk is a great way to save money when you need to buy a large amount of candy and drinks.

  • Pick non-perishable items
  • Choose food items that will not spoil quickly, so you can store what is not sold for another event.

  • Avoid items that contain nuts
  • It is best to avoid items that contain nuts because of common food allergies.

  • Avoid chocolate
  • Avoid chocolate at summer events because it will melt.

  • Don’t choose candy with small wrappers
  • Stay away from candy with small wrappers, like Starburst, to avoid extra work at clean-up time.

  • Limit choices
  • Don’t offer too many choices at your concession stand. Two or three types of candy, basic drinks like water, cola and Sprite, and, of course, popcorn will provide enough variety.

You will also need a cash box with plenty of singles, a table with lighting to display concession items at night, and a tent. Finally, you will need to recruit volunteers to man the concession table during the event.

Now let’s talk about hiring a company to do the concession stand work. Contracting a company is a lot less work; no need to worry about organizing the concession stand or buying too many supplies.

Here are some tips to keep in mind if you choose to hire a company to sell food at your outdoor movie event:

  • Payment
  • Arrange to charge for a percentage of sales. A normal percentage is between 10-20%.

  • Permits
  • Check to be sure the company holds all of the appropriate business and food permits.

  • Price Points
  • Know the company’s price points. There should be items that start off at $1.

Selling food at your outdoor movie event is a great idea. Whether you choose to handle the concession stand yourself, or contract a company is a personal decision that depends on your organization’s time availability and budget. These tips can help you make the best choice.

All Rights Reserved
Copyright 2002-2012
Southern Outdoor Cinema

###

Want to use this article on your website or your own blog? No problem! But here’s what you MUST include:
Southern Outdoor Cinema is the largest producer of PREMIUM outdoor movie events in the country. They are leading the industry with NEW & UNIQUE outdoor movie events. To begin planning your outdoor movie event contact Southern Outdoor Cinema at www.SouthernOutdoorCinema.com or visit their online photo gallery at www.facebook.com/SouthernOutdoorCinema for event ideas.

Tags : , , | Comments Off

Keeping your Audience Entertained Before an Outdoor Movie Event

Posted by Paul Murray on Wednesday Jun 27, 2012 Under Event Productions


Today, I want to talk to you about keeping your audience entertained before the start of your outdoor movie. One of the things you want to do is have a nice environment for your participants to attend.

Number one: consider having some music playing while people are filtering into your location. Obviously you’re going to want it to be at a relatively good volume level but not too overpowering so people can actually talk in the audience. Also the music selection is important. You don’t want it super blaring, hip-hop, or something if your crowd is sort of a laid-back crowd, or vice versa.

Number two: create an environment for the participants of your movie. You can go ahead and create some signage that tells what kind of movie it is or you can even theme the event with certain signage. Maybe consider having some balloons. Definitely want to consider possibly having greeters welcoming somebody into your event.

Number three: if this is a child or family-friendly event, consider having some activities for the children so that they’re not just sitting around for over an hour with nothing to do. Consider having some inflatables, possibly renting a local clown for a clown show or a walk around. Consider having maybe some bubble machines, or some spin art machines at your event and definitely have something for them to be doing so they’re not just sitting there. If you’re on a tight budget, consider doing some cost effective things such as maybe having games outdoor games such as tug-of-war or sack races. Those are definitely still a lot of fun when you’re trying to pinch some pennies.

If you’ve got more of an adult-themed environment that’s not as a kid-friendly film or kid-friendly environment, consider some of the things that’ll keep the adults active as well such as, you could do something like a cakewalk, or you could have up displays that they could go and peruse through the different vendors or different things for them to actually look at at the event. You could also do some silent auctions. You could do some raffles before the event. And you could also, of course, have some door prizes as well.

Number four, go ahead and consider having some sort of items on the screen before the movie starts. This could include on-screen slides, and the slides could have things like trivia. You could go ahead have some of the rules of the location up such as if you’re going to smoke, please smoke outside of the crowd where the crowd’s actually sitting. You could have trivia up you could have messages about making sure you have your cell phones turned off, things like that, as it’s getting dark, you can go ahead and display those messages up on the screen.

If you like these tips, post a comment, like it, or share it. If you’re not receiving these weekly emails with videos give me a call or send me an e-mail and I’ll make sure you receive them. My weekly newsletters are all high value, high content tips to help you host an awesome outdoor outdoor movie event.

Until next week, I’m Paul with southernoutdoorcinema.com

All Rights Reserved
Copyright 2002-2012
Southern Outdoor Cinema

###

Want to use this article on your website or your own blog? No problem! But here’s what you MUST include:
Southern Outdoor Cinema is the largest producer of PREMIUM outdoor movie events in the country. They are leading the industry with NEW & UNIQUE outdoor movie events. To begin planning your outdoor movie event contact Southern Outdoor Cinema at www.SouthernOutdoorCinema.com or visit their online photo gallery at www.facebook.com/SouthernOutdoorCinema for event ideas.

Tags : , , , | Comments Off

Ways To Prevent Your Outdoor Movie Event From Failing

Posted by Paul Murray on Tuesday Jun 26, 2012 Under Tips


Today I’d like to talk to you about ways to prevent your movie event from failing. A common misconception with providing an outdoor movie is, as long as I do it, as long as I have an event, people will come out.

Well there are some common mistakes that people make when they make that assumption. Number one, the public doesn’t know about the event. Your audience doesn’t even know the event exists. They haven’t seen it in print, they haven’t heard about it on Facebook, they haven’t heard anything from their friends, through some word of mouth.

They need to find out in some way that your event actually, is going on so they can come out to it. So what can you do? Consider watching one of our previous videos on how to promote your event. With close to over a decade of experience in performing outdoor movies, we know what sort of things work and what sort of things don’t.

Number two, you are charging for your event. One of the biggest mistakes to make, especially for fund raiding is to charge people to come to the event. There are a few examples where it will actually work such if you charge for people to come in a car, like five dollars for a car load, but very rarely is that going to actually work.

What you want to do is you want to make up your money somewhere else. Can you find sponsors for your events? We can go ahead and put up, essentially promotional slides, before the start of the movie, promoting the sponsors of the movie. That gives the sponsors a lot of exposure to your audience, and at the same time often provides a monetary stream of money coming in for your event.

Also consider selling concessions, and that’s a good way of making up money. But one of the biggest mistakes to make is to actually charge people to come out to an outdoor movie event. Number three, you picked a bad movie. Now, a lot of people will pick their personal favorites. Oh wow, I remember Grease growing up and you know do-wop I mean, boy just everybody else would love it too the nostalgia and the drive-in.

Well, in reality, most people only want to come out to see a recently released movie. One that has just been in the movie theaters and released on DVD. Nostalgia is great, it just does not bring out big numbers. So yeah, you might have a wonderful event but you might not have anybody there either.

Number four, the location of your events. Is your event being held in a place that people actually want to attend? Are they going to feel secure in the area they’re in? Is it a very a picturesque place or is it with a garbage dump behind it. It’s very important on top of all the other things Consider actually having your movie in a place where people want to come.

Number five, you didn’t provide anything for them to do while they were waiting for the movie to start. Unlike movie theaters, where people usually show up ten to twenty minutes at most and get their popcorn and take their seat. Usually people to an outdoor movie will filter in slowly. You will want something at the event to keep their attention, and have something for them to do for about an hour, to an hour and a half before the start of the movie.

If this is a kids related movie, you could have a bounce house or spin art, or many other kinds of kid activities, that they can actually do. If you have adults and definitely you’d want to have some sort of music playing in the background, not too loud, you don’t want to disturb their conversation with friends, but certainly you want to create a nice festive atmosphere before the movie actually starts.

I hope you have been enjoying these weekly video tips that Southern Outdoor Cinema has been producing. If you have not been receiving your weekly email notices of the video tips. Please, just go ahead and drop a line via email or give us a call and let us know that you are not receiving the emails.

All Rights Reserved
Copyright 2002-2012
Southern Outdoor Cinema

###

Want to use this article on your website or your own blog? No problem! But here’s what you MUST include:
Southern Outdoor Cinema is the largest producer of PREMIUM outdoor movie events in the country. They are leading the industry with NEW & UNIQUE outdoor movie events. To begin planning your outdoor movie event contact Southern Outdoor Cinema at www.SouthernOutdoorCinema.com or visit their online photo gallery at www.facebook.com/SouthernOutdoorCinema for event ideas.

Tags : , , , | Comments Off

Picking The Right Venue For An Outdoor Movie Event

Posted by Paul Murray on Friday Jun 22, 2012 Under Event Productions

Once you choose a movie for your outdoor movie event, you might think the most important decision is out of the way. Not so fast, though, because choosing the right venue is just as important as picking the movie. In order to have a successful event, the venue must be chosen with great consideration. Here are some tips to keep in mind as you consider locations for your outdoor movie event.

First, think about the land at potential venues. Is there a flat, grassy area where people can sit comfortably on blankets? Is there an opportunity for an amphitheatre style event, with a hill facing down to the screen area? Both of these types of locations will work well for a movie event.

Next, be sure the area is free of uncomfortable and potentially hazardous objects like rocks and ant hills. If you are considering an area near a lake or a pond, make sure the seating area is free of goose or duck droppings. Make note of the condition of the grass at potential venues; is the grass soft, or is it straw-like or itchy? Soft grass will be much more comfortable and inviting for guests.

After considering the landscape, turn your attention to the view at the venues you are considering. Part of what makes the outdoor movie experience special is the opportunity to see a movie in a beautiful location under the stars; make sure the view at your movie night will not disappoint. A beautiful mountain backdrop or a pretty park will add to the experience, while a view of an eye sore like garbage dumpsters can take away from the experience.

How safe is the area around the potential venue? Safety is particularly important since outdoor movies are held at night. Visit the location at night to get a feel for the level of safety, and also contact the local police station to learn about crime statistics in the area. Guests will enjoy themselves more when they feel safe.

Don’t forget to take noise into consideration. Choose a venue with a quiet, peaceful setting. Avoid locations near train tracks or busy roads, since the noise and light will be distracting and bothersome.

Keep these tips in mind as you consider potential venues for your outdoor movie event. The location can make or break your movie night, so be sure to take your time and give this decision careful consideration.

All Rights Reserved
Copyright 200-2012
Southern Outdoor Cinema

###

Want to use this article on your website or your own blog? No problem! But here’s what you MUST include:
Southern Outdoor Cinema is the largest producer of PREMIUM outdoor movie events in the country. They are leading the industry with NEW & UNIQUE outdoor movie events. To begin planning your outdoor movie event contact Southern Outdoor Cinema at www.SouthernOutdoorCinema.com or visit their online photo gallery at www.facebook.com/SouthernOutdoorCinema for event ideas.

Tags : , , , , | Comments Off

Small Towns Without Movie Theaters Host Movies Outdoors

Posted by Paul Murray on Wednesday Jun 20, 2012 Under Event Productions

Outdoor movie events bring the movie theater experience outside to create a fun and unique cinema experience. Modern equipment allow outdoor movie viewers to enjoy the same high quality experience enjoyed by traditional movie theater patrons. For towns without movie theaters, outdoor movies are a great alternative.

Currently, there are small towns all over the country without movie theaters. By 2013, more small movie theaters could be closing their doors when the movie industry switches to all-digital technology. Movies will no longer be released in traditional 35 millimeter film prints, and theaters without the technology to show digital movies will be forced to shut down. The cost of converting to digital in a movie theater is around $65,000, leaving this conversion out of reach for many small, older movie theaters.

There are already many towns without a movie theater, and this change will lead to more. Residents of towns like this are left with the options of missing out on these movies or traveling to a town with a movie theater. Portable inflatable cinema technology gives these communities another option: outdoor cinema.

Inflatable movie screens are available in a variety of sizes to fit into many different locations, and accommodate small or large crowds. High quality screens and projectors, along with clear sound, bring the movie theater experience to any location. An outdoor movie can be held almost anywhere; holding it at a historic site or downtown can enhance the experience and make it more special for the community.

Going out to see a new movie with friends or family is a completely different experience than watching it at home. Small towns without theaters and those that stand to lose a theater with the digital conversion will be missing out. Outdoor cinema technology can provide a replacement that sometimes proves to be even better than a traditional movie theater.

Outdoor movies provide entertainment and can bring a community together. Event organizers can take their pick of locations, maybe a popular community park, or another location that is special to the community. An outdoor cinema also allows community members to come together and watch a movie all at the same time, rather than being limited by the size of a movie theater. Outdoor movies are being shown in communities all over, to provide a unique cinema experience. For towns without traditional movie theaters, outdoor cinema is even more special. In these towns, outdoor movies replace the movie theater experience by providing another cinema option.

All Rights Reserved
Copyright 200-2012
Southern Outdoor Cinema

###

Want to use this article on your website or your own blog? No problem! But here’s what you MUST include:
Southern Outdoor Cinema is the largest producer of PREMIUM outdoor movie events in the country. They are leading the industry with NEW & UNIQUE outdoor movie events. To begin planning your outdoor movie event contact Southern Outdoor Cinema at www.SouthernOutdoorCinema.com or visit their online photo gallery at www.facebook.com/SouthernOutdoorCinema for event ideas.

Tags : , , | Comments Off