It is well known that completing a college degree is almost essential in today’s economic environment. Although the traditional picture of college life is one of having fun, learning and making new friends; for many new college students it is difficult to adjust to college life and feel at home on campus. In fact, according to American College Testing (ACT), twenty five percent of students leave before their second year, and many students end up completing their degrees at another university.

Universities are turning to special events like outdoor movie nights, welcome back events in the fall, spring flings and other special events on campus to create a sense of community and help students feel more connected to the school and their fellow classmates.

Movie Night on the Lawn at Auburn University

A welcome event in the fall to greet new students and welcome back returning students is a great way for a college to start the year off right. New students are often nervous and looking forward to meeting new friends; and the first week of school is always busy and sometimes stressful. An outdoor movie event is the perfect way to get students together at the beginning of the year, enjoy the crisp fall weather and set the tone for the school year.

For winter events, or in case of inclement weather, an indoor cinematic experience can be easily set up. A gym or an auditorium can be quickly turned into a movie theatre with an inflatable movie screen. Inflatable movie screens can be set up and taken down all in one day; so the room will be available for normal use the next day.

Inflatable movie screens come in many sizes and can be set up anywhere; the quad, the parking lot or even an athletic field. An outdoor movie event is a fun way to get a great Spring Fling started. The latest blockbusters can even be shown before they are released on DVD. An outdoor movie event production company can guide your organization through the licensing process.

School clubs can also utilize an inflatable movie screen to promote a cause using a movie or documentary. The Earth Day club might show a movie about the environment, a cultural club might show a film about a specific culture or event, or a political club might show a film or project election results onto a large inflatable screen.

Watching a movie as a group is a great way for college students to relax together and bond over common interests. Students who might not get the chance to socialize and make new friends in class might get that chance during a special event or movie night. Students who enjoy their college experience and make friends on campus are more likely to return to the school and, ultimately, complete their valuable degree there.

Southern Outdoor Cinema, LLC, is the LARGEST producer of outdoor movie events in the United States for professional sports teams, movie studios, film festivals, marketing agencies, Fortune 500 Companies and cities. Using cutting edge outdoor cinema equipment paired with a proprietary movie event planning system, Southern Outdoor Cinema helps clients create highly successful and highly entertaining outdoor movie events. To learn more about Southern Outdoor Cinema, visit http://www.SouthernOutdoorCinema.com

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Southern Outdoor Cinema
“Bigger Screens. Brighter Images. Crisper Sound.”
www.SouthernOutdoorCinema.com

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Experiential Marketing With Outdoor Movies

Posted by Paul Murray on Monday Jan 23, 2012 Under Event Productions

Have you considered a strategic business marketing idea such as marketing your business at an outdoor movie event? During this time of economic decline it is more important than ever for small businesses to think outside the usual box and take advantage of the pre-start time of movie in the park events to promote their goods or services.

During the summer months, hosting an outdoor movie event is reminiscent to the hey day of drive-in movies. Movie events held under the stars are typically hosted at a large public venue such as a city’s athletic fields. Movies are projected onto a large inflatable movie screen while guest watch from lawn chairs or blankets.

Now organizations can host not only an outdoor cinema event, but a mini-festival right before the movie begins. People waiting for the start of the anticipated flick can enjoy a variety of activities before the opening credits begin. Vendors or promoters setup booths for children to enjoy face painting, different games and balloons. Often food vendors or food trucks participate to offer food and beverage concessions during the event.

Many companies have participated in this concept, including at the Georgia Movies in the Park™ series in Atlanta, Georgia which gives small businesses and non-profits an opportunity to advertise their business to a large family audience. Organizations such as preschools operate booths offering games, and balloons for the public attending the outdoor movie event. They use it as an opportunity to raise awareness about their business within the community. Non-profit organization often take advantage of large outdoor movie events by collect either direct donations in the form of ticket sales, a silent action, concession sales or selling small items. Choosing a theme related to the movie that appeals to families with young and older children can lead to great sales opportunities.

Most of the marketing products of non-profit organizations include their brochures sharing information about the mission of the non-profit and services they provide to the community. Offering freebies at the open air cinema events in exchange for the visitor’s contact information is a great way to build up their mailing list for future donation requests and the chance to share the goals values of their organization on an on-going basis.

A business partnering with non-competing businesses to host outdoor film events is a great way to share the cost in promoting your service or businesses. It allows the business to introduce their product or service to a large number of people.

Southern Outdoor Cinema, LLC, is the LARGEST producer of outdoor movie events in the United States for professional sports teams, movie studios, film festivals, marketing agencies, Fortune 500 Companies and cities. Using cutting edge outdoor cinema equipment paired with a proprietary movie event planning system, Southern Outdoor Cinema helps clients create highly successful and highly entertaining outdoor movie events. To learn more about Southern Outdoor Cinema, visit http://www.SouthernOutdoorCinema.com

All Rights Reserved
Southern Outdoor Cinema
“Bigger Screens. Brighter Images. Crisper Sound.”
www.SouthernOutdoorCinema.com

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Inflatable Movie Screens For Live Broadcast Events

Posted by Paul Murray on Monday Jan 23, 2012 Under Event Productions, Tips

Inflatable movies screens are a popular way to show movies outdoors at festivals, school events, parks, churches, or almost any other venue. The portability and ease of use of the inflatable movie screens, combined with a variety of sizes available make inflatable movies screens versatile. Besides being the perfect screen for showing movies; large blowup screens can be used for showing live sporting events, concerts and live video feeds of events like a Presidential Election or UFC Night Fights, or to add a special touch to an event like a graduation ceremony.

Convenience, Portability and Versatility
An inflatable movie screen provides the memorable experience of seeing an event on a large screen without the hassles. These screens can be set up almost anywhere; in the parking lot of a bar broadcasting a big football game, on a college campus, at a large park or even in the middle of a busy city.

The set up and take down time is minimal. If you are having an event in a busy area and need it set up and taken down on the day of the event; a team of trained technicians can set up and take down the screen in only a few hours.

Many outdoor screen sizes are available to accommodate audiences as small as 100 or as large as 10,000. Regardless of the size of the audience or the location of the event; there is an projection movie screen to fit into any budget, allow any size crowd to view the screen, and to make the event an unforgettable one.

Quality
Quality matters when it comes to broadcasting a live event. High quality equipment means that the event will look and sound great. These airscreens offer bright, colorful, high definition pictures. Crisp pictures and clear sound are important for making these events enjoyable and successful, and attracting large crowds in the future.

Big screen projection to celebrate New Years
Each year a giant outdoor projection screen from Southern Outdoor Cinema shows the New Year’s countdown to a crowd gathered at the City Market in Savannah, GA. 1000’s of people gather to celebrate the New Year with live music and fun. The larger than life screen showing the famous Times Square celebration and the ball drop adds even more excitement to this gathering. Residents of smaller cities like Savannah, GA can have the best of both worlds while celebrating together in their own city, and still feeling like they are a part of the action in Times Square.

Southern Outdoor Cinema, LLC, is the LARGEST producer of outdoor movie events in the United States for professional sports teams, movie studios, film festivals, marketing agencies, Fortune 500 Companies and cities. Using cutting edge outdoor cinema equipment paired with a proprietary movie event planning system, Southern Outdoor Cinema helps clients create highly successful and highly entertaining outdoor movie events. To learn more about Southern Outdoor Cinema, visit http://www.SouthernOutdoorCinema.com

All Rights Reserved
Southern Outdoor Cinema
“Bigger Screens. Brighter Images. Crisper Sound.”
www.SouthernOutdoorCinema.com

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